Filed under: Advertising + Marketing, Business Related, Growth + Development, Health, Thought-Provoking | Tags: 2011 Social Business Summit, BRITE Conference, Charlene Li, Dachis Group, Empowered, I am Fedex, Josh Bernoff, JP Rangaswami, Open Leadership, Social business, SXSWi, Ted Schadler
What does integration mean to you?
To me, personal integration means that my life is working well. The parts that make up Jen Spencer are firing on all cylinders. They are connected and operate in a system. And the fruits of this integration yield efficiencies and possibilities for alignment that hadn’t existed before. The whole is greater than the sum of the parts.
And what I have noticed is that when something is off in my work and life or I feel overextended, fragmented or disconnected, integration is usually the only way to realign and get me back on track moving towards my overall goal(s).
It’s been really interesting noticing the same patterns in business lately. In the past 3 months, I’ve been steeped in conferences, surrounded by experts in social business, brands + innovation and interactivity. What’s excited me is that these innovators in enterprise and social profit businesses are clear that – similar to working human beings – they have to integrate to achieve the next level of success. Integration is key to evolution.