jen spencer coaches

Supergenius Highlights

Last week, I had the opportunity to attend the Word of Mouth Marketing Supergenius conference in NYC put on by Andy Sernovitz and his great team at gaspedal.

It was a great day-long immersion into the “how to’s” and “case studies” of  how we can  share and leverage the specialness and love our brands create and foster for our consumers, clients, and customers.

Below is a resource share and some nuggets of wisdom from the conference:

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Perspectives: Chris Shipley, Technology Maven

Known as a “Woman of Distinction”, Fortune Small Business Magazine placed Chris Shipley on its “Top 10 Minds in Small Business.” Chris Shipley is a leading technology and product analyst.

As a founding partner, chairman and CEO of  Guidewire Group (Link to guidewire), she analyzes emerging technology companies around the world to identify market opportunities and accelerate products to market.  She takes technology companies to the next level!

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competitive edge

I love clever solution finding.  When you are in the business of helping people move forward, you have these golden moments when you realize a stroke of simplicity is actually a stroke of genius.

A problem that seemed dramatic, impossible, and even unsolvable becomes a win through Competitive Edge.

Possessing Competitive Edge requires a strong desire to succeed, unexpected approaches, and the ability to create solutions beyond your first failed attempts.

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Perspective of the Week: Getting Unstuck

Being stuck usually doesn’t feel very good.  In fact, it can feel pretty crappy and debilitating.  For me, stuck = messy, unfamiliar, out of control, stagnant, confused, and aimless.

So, how do we turn the dissonance of stuck into the fluidity and energy of insight and resolution?

Here are some tips for getting ‘unstuck’ —

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